Influencer activation
‘Beach house’
A first-of-its-kind event for the brand with influencers able to completely immerse themselves in the Gifi experience! 10 influencers took part, including @Camille_Th, @Paulettedittout, @LescolonnesdeSarah, @Milovelyblog… all the perfect ingredients for a successful weekend and carefully crafted visibility for all the star products of summer 2018!
The sideways step
A summer pad on the stunning Basque coast 100% furnished with Gifi products
Performance indicators
To date, it’s the agency’s most liked publication! +200 stories over the weekend In total, a cumulative audience of almost 209k